Recruitment Website｜SB Payment Services Corp.

As part of the SoftBank Group, SB Payment Service Corporation is expanding its payment business operations across various industries. We redesigned their recruitment website to reflect their forward-thinking ambition to support their vision of leading the transition to a cashless society. Our primary objective was to deliver a clear and compelling message: the company seeks individuals who embrace change and view every moment as an opportunity for growth. The website features are strategically intuitive, highlighting the company’s strengths while clearly outlining the qualities of ideal candidates. This approach ensures both recent graduates and mid-career professionals can easily connect with the company’s vision and values. We carefully incorporated interactive features, such as engaging scrolling effects and dynamic hover actions, to leave a lasting impression on visitors.

Project Timeline and Scope

The Keyword is “Challenge”

This project was carried out alongside the redesign of the corporate website, ensuring compliance with the SoftBank Group’s regulatory framework. While the corporate website emphasizes the company as a whole, the recruitment website focuses on people, highlighted through abundant imagery of individuals. The concept of “Challenge” goes beyond being a simple slogan; it represents the core identity of the recruitment website. With this in mind, we carefully selected key visuals that embody the spirit of challenge—creating a bold and welcoming experience for every visitor. This approach underscores the company’s commitment to nurturing and inspiring a culture of challenge.

Our Strategy

Showcasing Company Appeal
to Prospective Candidates

To attract fresh graduates and mid-career professionals to SB Payment Services, we designed a website that sparks curiosity and inspires candidates to become part of their dynamic team. The homepage features a striking key visual enhanced by a dynamic, multi-layered scrolling effect, creating a sense of depth, and leaving a lasting impression. To highlight the company’s commitment to innovation, we incorporated animations that respond seamlessly and intuitively to user interactions, reflecting the swift and cutting-edge nature of the company’s technology. These high-tech touches engage users but also reinforce the company’s forward-thinking ethos. Beyond textual descriptions of the ideal candidate, we carefully curated imagery that embodies the qualities SB Payment Services values most. This visual storytelling creates a meaningful connection, ensuring the website is both aspirational and welcoming to potential applicants.

Our Design

Strategies that Catch the Target’s Eye

Our design strategy is tailored to engage our core audience: new graduates and those seeking mid-career opportunities. To achieve this, we incorporated innovative elements such as bold Western typography layered over a backdrop that subtly shifts from right to left, adding a dynamic visual appeal. In the “SBPS in Figures” section, numerical data is brought to life through engaging illustrations, making complex information instantly accessible. These illustrations are harmonized with concise text and figures, all presented in a cohesive palette of blues that align seamlessly with the website’s overall aesthetic. To maintain consistency with the corporate website, images are subtly tinted with blue, projecting a clean and modern tone that complements the theme with understated elegance. Carefully timed animations enhance the browsing experience by establishing a smooth and consistent rhythm throughout the site. By accelerating transitions compared to conventional websites, we communicate the agility and innovative spirit of a company at the forefront of technological advancement.

Overview

The Initial Touchpoint for
Employers and Job Seekers

We are thrilled to present the redesigned recruitment website for SB Payment Service Corporation. Recruitment is a defining moment for both employers and job seekers. A recruitment website serves as more than just a digital front—it is a gateway for prospective employees embarking on a new journey. A well-designed recruitment website must go beyond its functionality. It should provide valuable insights into the company’s culture and team while remaining intuitive and engaging. This redesign has been thoughtfully crafted to deliver a seamless, engaging, and impactful user experience that resonates with job seekers, leaving a lasting positive impression. Explore the new design from the link below.